We started 11 years ago from pretty humble beginnings. Working in the marketing environment we were amazed at how the human element was ignored in activations.
What we saw was events being managed from spread sheets, and functions being organised at arm’s length. We saw sponsorships being poorly activated with little understanding of the human element, and the way people react and interact. We saw exhibitions being used as shop windows rather than interactive opportunities for engaging with customers.
We also found that brands were being represented ineffectively and we just hated seeing the messaging miss the mark…
For this reason Maverick was essentially borne out of the hate…
What we saw was events being managed from spread sheets, and functions being organised at arm’s length. We saw sponsorships being poorly activated with little understanding of the human element, and the way people react and interact. We saw exhibitions being used as shop windows rather than interactive opportunities for engaging with customers.
We also found that brands were being represented ineffectively and we just hated seeing the messaging miss the mark…
For this reason Maverick was essentially borne out of the hate…
Borne out of the hate of everything dull and boring.
Borne out of the hate of poor execution.
Borne out of the hate of the uncreative and unimaginative.
We have made a measureable difference to the brands we have activated, and we believe we have value to add in the process of bringing your project to life.
This makes us the perfect partner for your next brand activation; sponsorship strategy; product launch; end of year event; gala dinner; roadshow or exhibition. What do you think? We would like to know.
Borne out of the hate of poor execution.
Borne out of the hate of the uncreative and unimaginative.
We have made a measureable difference to the brands we have activated, and we believe we have value to add in the process of bringing your project to life.
This makes us the perfect partner for your next brand activation; sponsorship strategy; product launch; end of year event; gala dinner; roadshow or exhibition. What do you think? We would like to know.



